Quick intro to plotly¶

  • Plotly is used for viewing interactive graphs.

  • Users can zoom particular portion of the graph like below,

US trending youtube videos (2017-2018)¶

In [9]:
  • Most of the trending videos are from Entertainment, Music, and Howto & Style

Side Note¶

  • Bad response is when No.of dislikes is almost equal to No.of likes or when No.of dislikes is more than No.of likes

  • A video can trend either because of positive reasons or for negative reasons

  • From the above graph, we see that News & Politics has more bad responses compared to other categories. 23 % of the trending videos under this category has received bad responses.

In [30]:
  • Most of the trending videos were published between 1 pm (13:00:00) to 8 pm (20:00:00)
  • Irrespective of the time, if the video content is not good then the response of the viewers will be bad. We can see the bad response of the viewers in all published hour.
In [31]:

  • Most trended videos were published at weekdays rather than on weekends.

  • Probably, best day to publish a youtube video is during weekdays and the best time would be around 4pm as per publish hour graph

In [12]:

  • People like music and entertainment. Most of the videos under Music and Entertainment categories has more views than any other categories.

  • Next to Music and Entertainment, most of the videos under Film & Animation category produces more views

In [13]:

  • More comments means more people getting engaged. It seems contents from Music, Entertainment, People & Blogs, and Howto & Style were more engaging.

  • Although there are video categories whose contents are engaging, most of the videos in those categories are not engaging.

In [14]:

  • Certain Entertainment videos which received bad responses from the viewers have got huge comment section.

  • On zooming the News & Politics category, we see that more people engaged in the comment section for bad responses videos compared to good responses videos.

In [15]:
  • Likes_dislike_ratio tells us how well the video is received by the public. If the Likes_dislike_ratio is less than 1 then the video has very bad reputation and if the Likes_dislike_ratio is less than 2 then the video has bad reputation.
  • We see that News & Politics has less Likes_dislike_ratio compared to other categories, which means that most of the News & Politics videos are not well received by the viewers.

Analysis on music and entertainment¶

In [16]:

On zooming the starting portion of the above graph¶

  • Top 3 Youtube channels that produced more trending videos are BBC Radio 1, SMTOWN, Charlie Puth and Ibighit

  • There are no videos in these channels that trended due to negative reasons.

In [17]:

On zooming the starting portion of the above graph¶

  • Top 3 channels that produced more trending videos under Entertainment category are TheEllenShow,Netflix,and The Late Show with Stephen Colbert

  • Netflix has one video that received more bad responses from the viewers.

  • We can see some more channels whose videos has received negative responses from viewers.

In [18]:
  • Most of the trended music videos were published on Friday and Thursday
In [19]:
  • Most of the trended entertainment videos were published during weekdays

UK Youtube trending videos (2017-2018)¶

In [34]:
  • Again, most published hour is between 2pm(14:00:00) to 7pm(19:00:00)
In [32]:
  • Most trended videos were published during weekdays in UK aswell.
In [26]:
  • Similar to US, Music and Entertainment has produced more trending videos.
  • News & Politics received more bad responses from viewers compared to other video categories.

Analysis on music and entertainment¶

In [27]:

On zooming the starting portion of the above graph¶

  • It looks like TheEllenShow has trended in USA aswell as UK.

  • Netflix and Jimmy Kimmel Live also trended in both USA and UK.

In [28]:

On zooming the starting portion of the above graph¶

  • SMTOWN and BBC Radio 1 are still in the top 3 music channels that produced more trending videos.